Feature Phones vs Smart Phones
How many times have you heard “We have a mobile marketing tool?”
Many of your subscribers have smart phones, but what about the ones that don’t? If you’re like most carriers, a large percentage of your subscriber base owns feature phones. So why not communicate to your ENTIRE subscriber base? Using the SKYmessage platform, you are able to send out consistent, relevant messages, in a format that your feature phone users can view and engage with.
The SKYmessage System recognizes each subscriber by device type, so your message will always get seen in the best format. Each feature phone template carries with it an incentivized Special Offer to upgrade to a smart phone.